Archive for the ‘ Branding ’ Category
I’ve blogged before about nonprofits taking advantage of holidays and times of the year that might be traditional pushes for for-profit orgs, but might not be on the radar for NPOs. Back-to-school is one of those times where we are bombarded by retailers to get shopping. But this year, there are more calls to give [ READ MORE ]
While group or organization pages are still not available on Google+, a great article on mashable.com last week recommends nonprofits jumping in now rather than later through employee pages. Here are 4 tips from the article on how nonprofits can jump into Google+: Host Exclusive Hangouts: Hangouts are Google+’s video conferencing feature, and is a good [ READ MORE ]
I found this beautiful video today [via Osocio] for the WWF United Kingdom: Beyond the stunning cinematography and visual simplicity of the film, the video appeals to audiences logically and emotionally. The success of the video comes from the story it tells, connecting audiences to a 5,000-year past, their present and the future of the [ READ MORE ]
Ever since I joined the microvolunteering network Sparked.com, one of the most common queries I see coming from non-profit orgs is: We have a blog, but have no idea what to do with it or how to get people to read it. Find yourself asking a similar question? Here’s a few tips to get your [ READ MORE ]
While I was in Orlando this weekend, a place at the top of my list to visit was the Orlando Museum of Art (OMA). The reason? Their succinct and visually beautiful website left a lasting impression on me from when I Googled “Orlando Museums” a few weeks ago. It is rare to find a website [ READ MORE ]
At its worst, the Internet can leave me feeling depressed and overwhelmed, especially with the natural disasters and Charlie Sheen overload. But at its best, I come away from my computer inspired, uplifted and connected. Sparked.com gives me that second kind of feeling. Described as “the microvolunteering network,” Sparked is an online volunteering site that [ READ MORE ]
A few months ago I started hearing buzz about another new social media site, the new big thing: The appeal was clear to me once I actually got on Quora and started looking around, not at the questions being asked but at the people who were answering the questions. This wasn’t just your average social [ READ MORE ]
This past week, blogger Kivi Leroux Miller (of Kivi’s Nonprofit Communications Blog) discussed a consultation she had with the Furniture Bank of Metro Atlanta at the Nonprofit Technology Conference: The Furniture Bank has a website, a blog, an email newsletter, a Facebook page and a Twitter account. What they didn’t have was any kind of strategy for how all [ READ MORE ]
Today I joined Brandkarma, and it’s surprising to find a place where so many people are actively talking about brands all over the world. Brandkarma is a social network that allows users to discuss major brands. Each brand has its own site, featuring conversation surrounding it, and each user has a profile page. The collective [ READ MORE ]
For the past academic year, I’ve served as the man behind the social media curtain for BU’s Community Service Center on Twitter, Facebook and our blog. Besides juggling all that happens in a Center with 13 different programs and a busy events schedule, perhaps the most challenging part of my job has been incorporating the [ READ MORE ]
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